Affiliate Marketing – Expand your reach $$$

What is The Nelson Mandela 46664 bangle Campaign?

Hand-crafted, South African precious metal bangles sold globally to invite the world to contribute to those directly affected by hiv aids.

Please see this link for further info: http://www.46664.com/index.php

First off, what is Affiliate marketing?

Affiliate Marketing is a revenue sharing venture between a website owner and an online merchant. The website owner will place advertisements on his websites to either help sell the merchant’s products or to send potential customers to the merchant’s website, all in exchange for a share of the profits.

There are three ways to earn money through affiliate marketing:

Pay Per Click – Every time a potential customer leaves the affiliate website by “clicking” on the link leading to the merchant’s website, a certain amount of money is deposited in the affiliate’s account. This amount can be pennies or dollars depending on the product and amount of the commission.

Pay Per Sale – Every time a sale is made as a result of advertising on the affiliate’s website, a percentage, or commission, is deposited into the affiliate’s account.

Pay Per Lead – Every time a potential client registers at the merchant’s website as a result of the advertisement on the affiliate’s account, a previously determined amount is deposited into the affiliate’s account.

Why Affiliate Marketing?

  • Affiliate marketing is a relatively low risk (i.e. cost) way to maintain a competitive edge; and
  • The medium is a much more legitimate online sales strategy than some perceive it to be.
  • Globalisation – One is dealing with an unending global market place. All you have to do is study, research and select a niche product or service and prepare all the necessary marketing tools for your affiliates to direct traffic from just about anywhere around the world to your website.

The two most important part of any marketing campaign is that:

  • There is a way to measure results (ROI); and
  • It targets the right demographic.

Since affiliate marketing is a performance-based model, it does both rather well because:

  • You only have to pay for ads when they actually convert into a sale; and
  • It allows you to target the right audience when they’re in the right mood.

Pay Only for Performance

To recap: through affiliate marketing, merchants/advertisers deploy their ads through a network of affiliates. Affiliates in that network who are interested in promoting that product place those ads on their site.

If a user clicks on an ad, a cookie is used to track them over to the advertiser’s site. If the user ends up making a purchase, the affiliate gets a commission on that sale. If the user doesn’t purchase anything, there is no cost to the advertiser.

In this regard, affiliate marketing is like tapping into an army of freelance salesman that work only on commission. Even if shady affiliates are advertising your product, it’s not going to cost you to advertise on their site.

By: Tracy DeRazon

5 Responses to “Affiliate Marketing – Expand your reach $$$”

  1. Andre says:

    Affiliate marketing sounds like just the trick for the 46664 Bangle initiative. Let someone else do the selling, i say.

  2. Elsje says:

    Before you go live with your website ensure that all your affiliate links have been cloaked properly
    It’s essential to cloak your links with a reliable affiliate link cloaker because
    Affiliate links can be very easy to spot and many potential buyers will not click on an affiliate link for some reason
    Remember that the cloaking must be done correctly so as not to upset the cookie process. You will only be credited with the sale if your customer has the cookie enabled from your affiliate link
    And importantly- A decent link cloaker will prevent affiliate commission theft which unfortunately is highly prevelant on the internet

  3. Richard says:

    affiliate marketing definitley seems the way to go, it allows you to branch of in many different areas, in turn recieving alot back to one single destination.

  4. Deon says:

    Very interesting, we learn something new everyday

  5. I really liked the info shared in this blog.It makes me more knowledgable towards it.I am looking forward for your next post.

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