5 Simple steps to buy a Facebook Ad

Who thought buying an add on one of the biggest social networking website could be so plain and simple.

Purchasing an ad on facebook can be summed up in 5 steps, so don’t blink you might miss it.

Step 1

Click on advertising on the bottom nav on your facebook page and the facebook ad page will open.

Then simply click on GET STARTED.

Step 2

Choose what you would like to advertise. Like a webpage, something you have on facebook or you would like to copy an existing ad.

Step 3

Type in the name of your ad, put in some body copy and put in your product picture or your company logo.

Step 4

Here you can reach a specific audience or you can advertise to the world.

You select the Location – SA, Hong Kong, Paris etc.

Sex – Male or Female

Age - 18 to 35

Keywords – like learning, education etc.

Education – High school, collage etc.

Workplaces – Creative thinking, Web, Marketing etc. (on the side of your page you will see that if you type your keyword, say creative, there will be 650 people who would be working in a creative industry). So you can really narrow down or expand your target market here.

Relationships – Married, single etc.

Interested in – Male or female

Step 5

Here you price your ad.

You select your budget (how much you want to spend a day)

Do you want to pay by a clicks or by views?

How much you want to pay for a click or a view.

And you are done.

Once your ad is approved (within 12 working hours) you have your product or website displayed to your specific audience. BUT THIS IS NOT ALL

You have display page of your ad, and you can see how many people clicked on your site or product, you can update your product, you have a history of your ads performance and how much it cost you for your ad at the end of the day.

I would say this is money well spend.