I am aware that every dog and his friend have done posts of this nature, but I was asked to do it for a Web Marketing Conference the other day so here goes…

So Google owns roughly 80% of all internet traffic across their network but does this mean that users respond to adverts they are exposed to?  The simple answer is yes!
Whilst pulling a Google Analytics report recently for one of the sites we manage, the 46664 Bangle initiative (www.46664.com/bangle), I was shocked at the sudden drop [...]

Spending on the established tactic is still rising.
Marketers’ attitudes about e-mail affect their approach to strategy, judging by a study conducted in August and September 2008 by MarketingSherpa.
Respondents who thought that e-mail was becoming more effective were 50% more likely to increase their budgets annually and be concerned with staying relevant than respondents who thought [...]

Nokia has developed Agenda 2015 (pdf) as a vision of how the physical world will fuse with the digital world seven years from now. It’s a look at how people will be connecting not only with one another, but also with every place and thing in the world, as well as the surprising ways in [...]

Many of the collaborators on this blog are designers – with this, and the fact that we’re a web-focused collective in mind, we’re constantly looking for the latest online trends and the best electronic design tips.
This post is taken from a Smashing Magazine story earlier this year. We feel it’s a very comprehensive well presented [...]

Advertising on MySpace is crazy, and other thoughts on the digital world according to Simon Waterfall, D&AD president and creative director of POKE.

Nokia has developed Agenda 2015 (pdf) as a vision of how the physical world will fuse with the digital world seven years from now. It’s a look at how people will be connecting not only with one another, but also with every place and thing in the world, as well as the surprising ways in [...]